Tuesday, August 31, 2010

Yahtzee! Making some big decisions



Making some agonizing decisions behind the scenes right now, just so you can experience Ursa Major in all its glory, very soon.

Huge thank-you to the very committed and able team of partners (creative, digital, product development, funding, legal, etc) helping us pull this all together.

The Great Bear is, in spite of some gnarly obstacles along the way, coming together. In a MAJOR way. To a place near you. Soon.

Thursday, August 12, 2010

Are industrial chemicals causing a silent pandemic?


We encourage you to watch this video if you're at all concerned about the rampant, largely unchecked use of synthetic chemicals in the U.S. personal care industry.

We're not saying this video is 'the be all and end all', just that it's a worthy contribution to the evolving debate around what defines safe personal care in America today.

If you're skeptical, consider these shocking stats for a minute (all sourced from the video, but variations on similar data we've seen from other credible sources):
  • 50% of men will get cancer
  • Sperm count in men is declining 1% year
  • Infertility in young couples is up 20% over historical norms (7.3 million couples in the US having challenges getting pregnant, notably couples in their 20s & 30s)
  • Kids are increasingly born with serious health issues (leukemia, brain cancer, reproductive disorders)
Serious stuff. What's going on? What's causing what some would describe as a "silent pandemic"? 

Elevated stress levels in modern society? Maybe this is part of the answer. We know that stress is a killer (and, conversely, that managing stress properly is a life-saver).

However, this video implicates the build-up of toxins in our bodies after years of exposure to synthetic chemicals in our food, personal care, toys, water, air, etc. as the principal cause.

Our advice: bone up on the subject, learn about what's safe and what isn't and minimize unnecessary exposure to all synthetic chemicals. Why risk your health, the most valuable thing in life?

Tuesday, August 3, 2010

Slaying Hydras left and right

Oh vast multitudes, please forgive the lack of posting in recent weeks! It's not for lack of productive* activity on our side, I can promise you that! No, just the opposite, in fact: we've been hustling 24/7 with our very able collaborators, slaying Hydras left and right (why do start-ups face so many of them?), so we can bring our awesome brand and products to market. Nothing will deter us from success. NOTHING. Soon - sooner than even our biggest supporters might hope - you'll get a real taste of the Big Bear.

* important modifier