Thursday, December 10, 2009

Product development update

We're working closely right now with our main supplier to develop a simple, natural skin/face care regimen for men, consisting of a face wash, toner, shave cream and balm. So far, we've received prototypes for the wash, toner and balm lotion. We're aiming to go through several more iterations to improve these products and have finals in place by early Jan.

On the fragrance side, we're working with friend-collaborator-perfumer YOSH to refine our fragrance marketing brief and develop 'sketches' of the essential oil blends we'll be using for our products. Then we'll use this enhanced brief and the sketches to kick-start development work with one of a handful of natural fragrance suppliers we're vetting at the moment.

Here's a photo of YOSH taking us through fragrance/essential oil 101 in a little cafe in NYC's West Village last week:


Photo: Oliver

1 comment:

  1. Great! Pictures are SO important - this is a good one. I think "BALM" sounds funny - like a baby nappy product - I think maybe hydrating balm or something might be better.... E

    ReplyDelete