Wednesday, January 6, 2010

Product development update




Product samples have been rolling in over the past week or so from our developer/supplier of natural base formulations and also our natural scent collaborator, YOSH. We love it when the UPS truck pulls up in the snow outside and the friendly driver thumps on our door to hand over the goods!

A lot of hard work has gone into thinking about, designing, developing and evaluating our initial products (four face care items: wash, toner, shave, lotion) and it's exciting to start seeing things come together after nine months.

We aim to complete product development in January at which point we will sample final prototypes to our informal 'tester group' - basically, friends of ours who've indicated a strong interest in learning more about refined, effective natural personal care products designed for men.

Assuming we get a green light from our tester group (on things like efficacy, texture, scent, etc), the products will go into what's called "stability testing", a 12-week process designed to ensure that the product will hold up over time and not "stratify" or come apart at the seams. We're getting there!

Photos: Oliver

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